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Prudential launches Islamic asset management business in Malaysia

The new unit aims to create a stronger focus on the firm's Islamic institutional business, both onshore and offshore.

Prudential yesterday launched Prudential Al-Wara' Asset Management (Pru Al-Wara'), its first dedicated Islamic asset management business. Zulkifli Ishak becomes chief executive and chief investment officer, moving from his previous post as director of sharia investment at Prudential Fund Management in Kuala Lumpur.

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