BlackRock, HSBC lead push for Asia insurance assets
Global fund houses have been expanding their coverage of Asia's fast-growing insurance segment, but may find smaller firms more fertile ground than the bigger players.

Insurance firms in Asia are becoming increasingly attractive prospective customers for asset managers, due to their swift asset growth (see box below), increasing desire for international and private markets exposure, and need of investment solutions to address new accounting and risk-based capital (RBC) rules.
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