Standard Chartered becomes latest bank to enter metaverse
The bank has acquired a plot of virtual land in Animoca Brands-owned metaverse, The Sandbox, providing it with a new way to engage with potential and existing clients.
A version of this article was first published on FinanceAsia. One month after HSBC acquired a plot of virtual land in The Sandbox, UK-headquartered Standard Chartered bank announced its first purchase in the same metaverse. Standard Chartered is part of a cohort of new entrants to the virtual realm, joining the likes of leisure resort, Ocean Park; hotel operator, Regal Hotels Group; and luxury media outlet, Tatler Asia. The new group will form a virtual community in The Sandbox’…
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